Brand guide
The RF Grid brand
How to use the logo, colors, type and graphic elements. Logo files are in the
media kit, or straight from rfgrid.com/brand/: rfgrid-logo.svg,
rfgrid-lockup.svg, rfgrid-mark.svg (add -white for dark
backgrounds).
01 · Logo
Three arrangements
The mark shows signals on a grid: an oscilloscope-style trace over a measurement grid, a second signal beside it and a third reversed out of a black panel. The wordmark is RF in bold and GRID in regular. Always use the supplied files; never redraw or retype the logo.
02 · Clear space
Give it room
Keep a margin of at least X on every side, free of text, edges and other graphics. X is the height of one grid row in the mark (one sixth of the mark's height), so the margin scales with the logo.
03 · Minimum size
Small, but legible
Below these sizes the waveforms fill in and the wordmark gets hard to read. Use the mark alone in very small spaces such as app icons and avatars.
| Arrangement | Screen (width) | Print (width) | At minimum size |
|---|---|---|---|
| Stacked logo | 120 px | 30 mm | |
| Lockup | 160 px | 40 mm | |
| Mark | 24 px | 8 mm | |
04 · Color versions
Ink or white, nothing else
The logo is a single color. Use the ink version on white and light backgrounds and the white version on dark backgrounds and photos (over a dark, calm area). The reversed panel flips automatically.
05 · Misuse
Please don't
RF Grid06 · Color
Paper, ink and one signal color
Mostly paper and ink, like an engineering drawing. Signal blue is the only accent: links, buttons, traces and highlights. Use it sparingly.
- Ink
#16191dRGB 22 25 29Logo, headings, text - Paper
#fbfbf8RGB 251 251 248Backgrounds - Signal blue
#1f5fbfRGB 31 95 191The one accent: traces, buttons, highlights - Signal deep
#174a96RGB 23 74 150Links and accent text - Slate
#3b4148RGB 59 65 72Body text - Muted
#6b737cRGB 107 115 124Captions, labels - Paper 2
#f3f3eeRGB 243 243 238Alternate section background - Line
#d9dbd6RGB 217 219 214Rules, borders
07 · Type
Typography
RF GRID
Montserrat
The wordmark: RF in Bold (weight 720), GRID in Medium (500). It is outlined in the logo files; use Montserrat for headings in documents and presentations. Free from Google Fonts.
Licensing specialists
System sans-serif
Body text and headings on the website: the device's own UI font (San Francisco, Segoe UI, Roboto). In documents, Arial or Helvetica.
VHF · UHF · 700/800
Monospace
Labels, figures and small captions, like annotations on a schematic: uppercase, letter-spaced.
08 · Graphic elements
Grid, spectrum and line icons
